Etat Libre d’Orange is a declaration of independence.
Etienne de Swardt worked for a long time in the rarefied world of luxury perfume, a world which has had a fixed scope and ambition.
Bored with the premise that customers want something easy and uncomplicated, Etienne formed his own house with the idea of starting a revolution.
He wanted to create a challenging perfumery, to emancipate scents from traditional restrictions.
He envisioned perfumes that were furiously liberated, dangerously endearing. Flamboyant, excessive, perfect. Sometimes scandalous, always delicious. Perfumes for life and love and making love.
The brand has a growing number of passionate fans who see in Etat Libre d’Orange its singularity, its sincerity, and its adherence to its ethos: luxurious, provocative, sometimes ironic, often subversive, and always elegant.
Since it’s launch, Etat Libre d’Orange has become a respected constituent in the world of perfume:
Five stars from the New York Times in its classification of perfume houses;
The Specialists’ Prize, awarded by the Fragrance Foundation France for having created an innovative and daring perfumery.
For Etienne, the three coloured rosette is his symbol of liberty, his proclamation of difference. It appears as a seal, and a commitment on the sharp edge of all the bottles.